Candidate assessment for Public Relations Graduate Certificate

If you don't meet the academic requirements for entry into the Public Relations Graduate Certificate program, you must submit a high school transcript (graduation diploma), resume, cover letter and at least two letters of reference to be considered for admission. Complete application packages can be emailed to .

Work experience and skills

You must have a minimum of 5 years of work experience, in any industry.

It's strongly recommended that you adapt your resume/cover letter to highlight – for each work, volunteer and educational experience – application of the following skillsets:

• Communications – oral and written
• Teamwork/collaboration
• Managing projects
• Adaptability
• Working independently/taking initiative

Competencies rubric

To determine eligibility for the Public Relations Graduate Certificate program, your resume and cover letter will be assessed against this competencies rubric. Candidates must meet standard in all criteria identified in the rubric to be considered for this program.

Competencies rubric - Public Relations Graduate Certificate

Competency	Meets standard	Does not meet standard
Communication skills	Submission exhibits acceptable standard of written communication skills, and articulation of work experience highlights application of communications skills.	Submission does not meet acceptable standard of written communication skills, and experience does not align with demonstrable history of applying communication skills to the workplace.
Teamwork / collaboration	Submission contains acceptable articulation of candidate’s application of this skill in the workplace and some specific applications are highlighted.	Candidate does not highlight the use of this skill in their work history to an acceptable degree.
Managing projects	Work experience contains some roles where the candidate was required to manage projects to completion, and the candidate provides specific examples of project management skills.	Submission does not highlight the use of this skill in candidate’s work history to an acceptable degree.
Adaptability	Submission contains some examples of work history where candidate identifies situations where they needed to adapt to a changing environment.	Candidate does not clearly articulate examples in their employment history that are relevant to the application of this skill.
Working independently / taking initiative	Submission contains acceptable articulation of candidate’s application of this skill in the workplace and some specific applications are highlighted.	Examples of candidate's ability to work independently and/or take initiative are not clearly articulated.